How to create a media plan?At the heart of every advertising campaign is a media plan, which consists of advertising channels, the dates of the beginning and completion of the displays of advertising, budget, media indicators and promotional materials.
In Chipmedia, a special tool for media planners has been created, which allows you to create complex media plans that consist of various advertising channels - TV, Radio, print, Internet and others. The created media plan can be printed, exported to Exel or PDF, and you can send a link to a colleague or supervisor for approval. This is very convenient, especially if you are planning an advertising campaign for several cities and you have all the data at hand in your account.
To create a media plan, select at least one ad product in the catalog and click the add to media plan button. Then click the Media Plan button and select the start and end dates for the ad. The system automatically calculates the budget, depending on the seasonal coefficients. Then click the Save button. Your media plan is now available at any time in your personal account. If you are not registered in the system, then before saving the system will offer you to register
To edit the media plan, click Settings and edit. To print or share a media plan, click Settings and Print.